Supermarkets Out to Milk More


As you’ll be aware, a price war has broken out between Coles and Woolworths, each luring us into their supermarkets with cut-price milk. They’ve taken a margin hit on a popular commodity, presumably to get us to shop more often — our weekly grocery spend has remained fairly static over the last few years.

It’s one of many changes in the grocery space that I discuss with Martin Kneebone from food industry consulting firm Freshlogic. We also discuss:

  • How the supermarkets are coping with food inflation
  • Fresh food and supermarkets — are they selling more?
  • Are supermarkets responding to our diet needs. Or just making us fatter?
  • What impact is the Internet having on the industry?

Join Martin for a wide ranging discussion on where the grocery industry is at right now. Click on the play button at the top of this post.

First published on CBS News

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